AdNite Brings Uganda’s Creative and Communications Industry Together for an Evening of Ideas, Connections and Good Vibes

Kampala, Uganda — 28 August 2026 The Uganda Advertising Association (UAA) brought the advertising and communications industry together for another memorable edition of AdNite, creating an evening where industry conversations, networking and entertainment came together in one relaxed setting. Held at Central Perk, Old Kira Road, the second season of AdNite gave professionals from across […]
UAA Hosts Young Silverback Feedback Webinar to Empower Emerging Creatives

The Uganda Advertising Association (UAA) hosted the Young Silverback Competition Feedback Webinar, bringing together participants, judges, and industry professionals for a reflective and insightful session aimed at nurturing the next generation of creative talent.
UAA Financial Mastery Workshop

The Uganda Advertising Association (UAA) recently hosted a Financial Mastery Workshop aimed at equipping advertising, media, communication, and creative agency leaders with practical financial management skills to support sustainable business growth. Held at Nob View, Ntinda, the workshop brought together agency owners, directors, CEOs, finance leaders, and emerging industry professionals for an engaging half-day learning […]
The future of marketing accountability in Uganda

The Uganda Advertising Association (UAA), in partnership with ReelAnalytics, hosted a members-only presentation of a landmark industry report examining the state of campaign measurement, budgeting, and reporting practices in Uganda’s marketing ecosystem.
The Kanvas Lounge – Topic: Creating an award winning brief and strategy

On Thursday, 27th November at 6:00 PM EAT, the Uganda Advertising Association concluded the 2025 Silverback Awards season with an inspiring edition of The Kanvas Lounge, bringing together two of the industry’s most influential voices for a deep dive into what it truly takes to create award-winning work.
Intersociety Meet & Greet 2025

What an incredible day of connection, collaboration, and celebration at the Intersociety Meet & Greet that took place on June 28th 2025 at Kaazi beach!
Silverback Awards 2024 Virtual Launch

The Uganda Advertisers Association (UAA), in partnership with Loeries and the Uganda Marketers Society (UMS) is proud to announce the return of the highly anticipated Silverback Awards. This prestigious event, now an integral part of the media and advertising calendar, is set to recognize and celebrate the exceptional achievements of brands and creatives in the media and advertising industry.
Exclusive 50% Discount and free ISA Training Programs for UAA Members

We are excited to announce a special offer for our members through our partnership with the International School of Advertising (ISA) – Kenya. UAA members can now enjoy an exclusive 50% discount on a selection of upcoming ISA training programs.
A Date With Data-Driven Advertising

In the rapidly changing world of advertising, it is essential to deliver marketing campaigns, services, and product information with precision. This can be accomplished through data-driven advertising. It’s therefore important to understand how it operates, its impact on our businesses, and how to implement it.
Data Driven Advertising: Turning insights into impactful campaigns

In today’s digital age, data-driven advertising has emerged as a game-changer, transforming how businesses reach and engage their audiences. By leveraging data analytics, advertisers can gain deep insights into consumer behavior, preferences, and trends, enabling them to craft highly targeted and effective campaigns. Here’s how data-driven advertising turns insights into impactful campaigns.